marketing

Then what is the difference from the usual advertising pr advertising? Professional PR people avoid buying time and space to send a message. They try to present information in a way that the media had a vested interest free its place. Even when for PR-events, PR-events, PR-campaigns is allocated budget, the goal is to change public attitudes in favor of the organization. Advertising longer works for sale. PR – the image and positive opinion about the product / company. That means more work in the art of spin doctor who promotes a product or company? And not to pay for PR, you just need to find a specialist? Yes, exactly! Many are accustomed to pay for PR, because it is so easy, fast, convenient.

And not every pr agency is trying to find in your home state of the spin doctor, whose task will be to promote the free client to the media. Are you saying that your pr agency Centre marketing techniques work just such specialists? Our approach is to work to provide pr services pr holding shares, pr writing texts, and in general promotional, is much different from the work of these agencies, pr. Our Services pr area built to customer spending is not financial, and organizational resources. After all, this is the essence of a pr. Few is not clear how the agency reaches your pr pr free listings of materials in the media? There may be several options. Easiest when the media is interested in our client.

And now – about the seminar. I must say that the administration is not without an insidious intent Junius Davydov put in extreme conditions. Instead, any logical on BTL-environment, he came to Internet users and recruiters. The theme of the seminar ‘Provocation as a way forward’ was fully in line with the principal crime, vydvagaemomu provocateurs from the honest public, ‘you samopiarom do more than advertising. ” Naturally, the topic itself Junius did not choose. Until the last moment of his young staff thought that all fell through at the previous speaker – brilliant Mick came Sarim on the strength of seven or ten. But the hall has turned almost full.

Of course, dominated by young people. But who else could develop new, cost-effective methods of merry and brand promotion? The speaker did not disappoint the audience, topic samopiara categorically refused to develop, and simply told about what the agency. We must assume (unless it is a provocation), which is packaged in a stylish rectangles cryptic terms lies the mass of interest. But Junius left them to sparkle on the screen and began to explain everything, they say, ‘on his fingers’, reducing the content of lectures to the beautifully designed and branded flavored tales recent interview. Apparently, the author has decided that one thing – Printed text and another – live chat.

Apart from the fact that the brand is present only in the store, she still has a fairly high level of merchandising – a quality representation. We are witnessing not just "for show" in the outlet, there is a specific, high demand consumer snack range, which gives the greatest profit. Working with other people's brands: increased profits distributional areas of logistics companies Snack Export sharpened by our product, under the snacks, so if we work with and products of other manufacturers, we only select groups of products similar to snack on logistics. In addition, it seems to me, the uniqueness of the company lies in the fact that the Snack-Export at the same time, that is engaged in direct marketing and distribution of more-focused. Therefore, Snack Export develops and operates directly in two directions: a company that produces high quality snacks and creates a brand and a company that very same quality of these snacks and sells: TM "Flint", TM "Macho", TM "Kozatska rozvaga" TM "Marine" – all this brand-leaders in their snack segments.

Again I want to emphasize that the distribution Snack exports not only numerically, it is, first and foremost, quality, and we pay attention not just on the fact of our presence at trade point, and how there are our snacks. This, I think we are like the best Western companies on the market of Ukraine (not too much, but they have one). In contrast to the general situation on the Ukrainian market, our distributor, the one part of the company, which is responsible for distribution, is constantly working on increasing their income.

Also, at this stage candidates fill out questionnaires on product knowledge and theoretical foundations of sales. The results of this round to the next stage is about half the applicants. 3) Imitation of sales at this stage is modeled by the situation and Sale verify the candidate's ability to establish contact, the ability to ascertain the needs present the product and work with the objections of the price. At this stage it is particularly important in the presence of the commission merchants of other businesses to ignorance of the product did not lead to lower estimates of the candidate members of the commission. Because if the candidate is not familiar with the company's product, its ranking falls automatically in the eyes of experts Your business, and other experts, it does not bother, because they pay attention on sales skills of the candidate. Thus, the commission must be balanced in its composition. In addition, the Commission also must involve the future chief of the candidate who has the right to a taboo on any candidate.

This means that even if the other committee members voted for the candidate to skip to the next stage, the head may refuse and not miss a candidate for the next round. In this case, his vote will be decisive. This decision, the responsibility for hiring a candidate is assigned directly to his future manager. In addition, the head of this opinion is particularly important because the candidate will work just under his command, and you want it fully came to him as to his personal and professional qualities.

"Advertising – the engine of sales … some move, one sells "The successful development of any commercial venture depends on whether consumers know about it, which will be of interest to the offered goods or services. In attracting the target audience is the essence of advertising. And if you wish to organize their own business, without the quality of advertising you can not do. Proper placement will accelerate the advancement of your business. Of course, no investment is necessary.

But the final result will exceed all expectations. In order for advertising has been effective, it must decide what part of the potential consumer, it must influence. This can help you with advertising agency to place different types of advertising through the operators. These agencies tend to live in the percentage of opreatora this or that kind of advertising. Who will be the most interested in the proposed goods and services.

And from someone who is the target audience: men or women, young or old, athletes and fashionistas, and will depend on choosing the most effective advertising media information. Advertising on the Internet. The Internet has become a rapidly growing advertising medium, with the help of a popular website promotion services (St. Petersburg and Moscow – the main regions of) companies promote their products and services. Internet provides extremely accurate to choose the target audience: age, profession, gender, interest … Thus, the advertising appeal hits right on target, and hence – will be most effective. Leaflets and flyers. Promotions are aimed primarily at young people. After all, handed out flyers on the streets, and posters, most of all they take. So, in this form of advertising, acting as tselevikov. Very diverse choice of outdoor advertising media – large-format panels, light boxes, stickers, transport, advertising design, window dressing and shopping, etc. Mass advertising. So how to use television advertising, information comes to a very large number of consumers in a relatively short period of time, it is understandable that in the ranking, advertising on television is one of the highest positions. TV advertising has the most extensive audience. Underground. Advertising in metro is huge competition to all other types of advertising, with respect to megacities. It is here that many people use the services of Metro. So, is often faced with a hosted advertising information here. Advertising on transport, advertising in the subway and on the radio. There are many ways to advertise. To date, uses a lot of opportunities to attract an increasing number of consumers. Appeared fairly advanced type of advertising that is the union of transport and commercials. This provides a much more intimate contact with the audience. Pretty good publicity stunt – To establish a taxi TV screens, dynamic image attracts the eyes on the screens and provides a close contact. But to assert that one or another form of advertising can not be the most effective. It is important to correct advertising. And then, regardless of type, advertising will yield results. Audience. Print advertising and design posters, business cards, banners, advertising in print or TV ads – all various types of advertising, which are only effective for some people. There is no single type of advertising that would be workable for all. From the above it is clear that the correct location of advertising is very important to achieve a positive result. And it needs to conduct pre-deployment training. And do not underestimate the ad. "Advertising – the engine of trade '- this adage is true at 100%. Without good advertising should not expect success.