Immonet, plan.net and pilot “offer” individual features designed with the software / for agencies Munich, October 11, 2011 – intelliAd continues on growth course and WINS new high-profile Agency and corporate customers. Currently the real estate portal won immonet.de of Axel Springer, the digital agency of the service plan group plan.net,, as well as the Agency pilot 1/0 GmbH & co. KG. The independent technology provider intelliAd offers advertisers and agencies a bid management and multichannel-tracking (www.intelliad.de), which can significantly improve the performance of all online marketing activities. At the plan.net, GmbH & co.
KG come bid-management as well as the intelliAd tracking and the special reports used. In the future the new product list tool and the multi-channel tracking (www.intelliad.de/ products/multichannel-tracking.html) to be used for customers by plan.net. Thomas Gassler, head of unit SEM the plan.net media, about the benefits of intelliAd solution: “as We get from our customers digital agency tasked with distributing their budget as efficiently as possible. With intelliAd software we can determine exactly which campaigns and channels best serve the objectives of the campaign.” Also the pilot 1/0 GmbH & co. KG is convinced of the intelliAd software and deploys it to the analysis and optimisation of performance marketing campaigns. Several features were developed specifically for the Hamburg-based agency: “With intelliAd, we have all performance data at a glance and must no longer switch between different systems,” explains Thomas Koch, Member of the Executive Board of the pilot 1/0 GmbH & co. KG. The Immonet GmbH operates one of the leading real estate portal of in Germany each month 2.6 million visitors.
The responsible to manage and optimize the AdWords campaigns rely on the flexible bid management (www.intelliad.de/ products/bid-management-tool.html) by intelliAd. Immonet is able to track more than 20 predefined conversion types and receives a special report with your own, Data warehouse is compatible. Another advantage: intelliAd functions in a single system such as the cross-channel tracking or the cookie soft offers. Wolfhart Frohlich “We score for our customers, because we can expand our tool exactly to the features that the customer needs”, explains CEO of intelliAd media GmbH. “in addition we now have interfaces with numerous technology partners, so that we can provide almost all relevant functions and data in online marketing through an interface. That’s a gain in efficiency and better results for our customers.” Company Description intelliAd is an independent technology company headquartered in Munich. intelliAd, a software that lets you significantly improve the performance of all online marketing activities offers advertisers and agencies. The core of the platform is the bid management tool, with the SEA campaigns can be time-saving managed and optimized. Through an integrated multichannel tracking can the synergy effects between the offline and Online channels, telephone, SEA, social media, direct traffic, price search, display, newsletter and affiliate marketing are analyzed. The findings from this be taken into account in the bid management. This 360-degree view of all online marketing measures allows the best possible use of the total advertising budget.